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Tuesday, March 25
Lemon Learning Lounge

9:30 - 9:55 AM
RDS/Vusion: ESLs & Digital Signage
Courtyard #3 First Floor
Electronic Shelf Labels (ESLs) - A retailer panel discussion
Learn about ESLs from your peers!
Are they paying for themselves and in what ways?
How have customers responded?
How have employees responded?
Are they easy to install?
Would they do anything different next time?
Presented by Chuck Korenic [more]

10:00 - 10:25 AM
HBC/OTC/GROCERY BENEFITS – A GATEWAY PATH FOR INDEPENDENT GROCERS
Courtyard #3 First Floor
Grocery, Healthy Benefit and Over-the-Counter cards allow your customers to spend Medicare and Medicaid funds for healthy food in your store. Learn about a new, simpler path to activating HBC/OTC/Grocery Benefits in all lanes, and even self-checkout.
Presented by Judd Ferrer [more]

10:30 - 10:55 AM
What's the Point? Part II - Driving Sales with Promotions
Courtyard #3 First Floor
Givex Rewards empowers you to make smarter, faster marketing decisions to put your customer data to work growing sales. Whether it’s crafting targeted promotions, rewarding loyalty, or delivering personalized offers, don’t let your customer data gather dust. Come see simple trip-building examples of what you should do right now with your investments in loyalty marketing to maximize your return.
Presented by Andy Ruff [more]

11:00 - 11:25 AM
Unleashing Retail Potential with Instacart App, Storefront & Storefront Pro
Courtyard #3 First Floor
Discover how the Instacart Platform offers independent retailers unparalleled benefits through its Marketplace, including expanded customer reach and enhanced sales opportunities. Learn about the advantages of Instacart's white-label e-commerce solution, Storefront Pro, which provides retailers with a customized online presence while maintaining brand identity. Find out how Instacart’s innovative tools are driving growth, improving customer satisfaction, and streamlining operations for independent grocers.
Presented by Merrick Rosner [more]

1:00 - 1:25 PM
Elevate Your Food Service Offerings
Courtyard #3 First Floor
Presenting ways to elevate your food service or establish new food service avenues in your business through modern equipment (emphasizing on ventless cooking offerings), creating higher margin opportunities.
Presented by Danny Sizemore [more]

1:30 - 1:55 PM
Grocery Financial Trends: Insights and Strategies
Courtyard #3 First Floor
Explore key findings from the Independent Grocers Financial Study and gain actionable insights into improving profitability. This session will cover financial benchmarks, trends shaping the grocery industry, and strategies to control shrink using GOT systems, helping you optimize operations and protect your bottom line.
Presented by Jon Cline [more]

2:00 - 2:25 PM
How to Grow Bigger Baskets: Using Data and AI to Drive Higher Spend and More Frequent Shopping
Courtyard #3 First Floor
Wondering what the magic formula is for increasing shopping trips and spend? Join this session as we share our top-performing loyalty campaign strategies, including how machine learning AI drives personalization to engage consumers on a deeper level. We will walk through an analysis of shopper data and sales impact that demonstrates the proven effectiveness of these campaign strategies. No matter what your technology stack, you will walk away with actionable ideas and real-world case studies that increase your customers’ loyalty, spending, and trips.
Presented by Daniel Smith & James Councill [more]

2:30 - 2:55 PM
Revolutionary AI for independent grocery decision makers
Courtyard #3 First Floor
Hear how grocers are leveraging AI to gain fast, efficient insights into sales, profits, inventory, customer behavior, and emerging opportunities. By utilizing AI, decision-makers can ask a limitless number of questions and receive detailed answers in seconds. AI can also proactively identify key actionable opportunities and detects anomalies, providing timely alerts without the need for manual requests. Discover how AI is transforming business intelligence and driving smarter, faster decision-making in your organization.
Presented by John Abbene [more]

3:00 - 3:25 PM
Revolutionizing Grocery Accounts Payable Automation
Courtyard #3 First Floor
Join us for an engaging Lounge & Learn session tailored to grocers looking to transform their back-office operations. We’ll explore how Ottimate’s AP automation solution streamlines invoice processing, resolves vendor discrepancies, and enhances cost controls. Learn about our seamless integrations with grocery-specific solutions like FMS and LOC SMS, and discover how features like Cost File Validation, Invoice Automation, and PO Matching can drive efficiency and deliver measurable ROI. This session will include real-life success stories, interactive Q&A, and practical insights to help your business work smarter, not harder.
Presented by Sade Santana [more]

3:30 - 3:55 PM
Mastering Store Data Analytics to Unlock Hidden Gross Margins: 5 Strategies to Reduce Shrink 15% and Boost Gross Margins
Courtyard #3 First Floor
Grocers large and small are working to “Battle Profit-robbing Shrink Loss” realizing that reducing store shrink is the fastest and most certain way to increase gross margins. In this session, participants will hear AWG Retailer Success Stories and learn how to redefine and reduce “shrink loss” 15-20%, create a Profitable Selling Culture to add 100-150 basis points in sustainable gross margins with Smart Analytics and 5 Strategic Keys for Whole Store Gross Margin Optimization. 1. Hear AWG Retailer Sales and Gross Margin Success Stories. 2. Learn how to Simplify for Operations and Merchandising Excellence with an All-In-One Technology. 3. Learn 5 easy to follow Best Practices Guaranteed to Improve Store Gross Margins and Improve Cash Flow. 4. Learn how AWG Retailers are keeping prices low by growing Gross Margin dollars 5. Hear how improved freshness improves the customer shopping experience. The Bottom Line: Learn to See It, Fix It, and Grow Your Grosses…
Presented by Larry Miller [more]

4:00 - 4:25 PM
4 Things Grocers Should Watch in 2025
Courtyard #3 First Floor
In this session, DCR will explore four topics that grocers should keep on their radar in 2025. Join us to learn more about how AI, PCI 4.0, Shrink, and changes in shopper preferences will impact grocers in 2025 and beyond.
Presented by Jason Dilleha [more]

4:30 - 4:55 PM
Empower Fresh: The AI-Powered Secret Weapon for Independent Grocer's Produce Success
Courtyard #3 First Floor
Stop letting out-of-stocks, margin losses, and labor inefficiencies eat away at your bottom line. Empower Fresh is here to level the playing field, giving you the tools and insights to compete with the big guys. Join us to learn how this groundbreaking platform can:
* Automate time-consuming tasks like ordering and ad planning
* Optimize inventory levels to prevent both shrink and out-of-stocks
* Deliver actionable competitor price data
* Provide your team with the training and support they need to excel
Presented by Jesse Hilmango [more]
Orange Learning Lounge

9:30 - 9:55 AM
Kellanova: Frozen Veggie Category Growth Potential
Courtyard #4 First Floor
A category struggling for growth in a confined space combined with inconsistent shelving practices has caused retailers to question the category’s role. We will discuss unlocking consumer barriers, shelving and assortment solutions and reframing innovation to drive future category growth.
Presented by Brad Dennis [more]

10:00 - 10:25 AM
Winning in a Diverse Marketplace: Hispanic Families
Courtyard #4 First Floor
The face of the consumer is evolving, and multicultural audiences are driving the next wave of growth in our industry. Are you ready to connect authentically and win in this diverse marketplace? Join us for an engaging and insightful Multicultural Marketing Strategy Session, where we’ll dive into key demographic trends, uncover what truly resonates with Hispanic consumer groups, and explore General Mills winning multicultural brand strategies!
Presented by Isabel Esperante [more]

10:30 - 10:55 AM
Get to know Gen Z
Courtyard #4 First Floor
Currently, there are roughly 70 million young people that comprise Gen Z in the US. As they grow older, their spending potential is expected to reach $12 trillion by 2030. This presentation will explore attitudes and behaviors that uniquely define this generation. Understanding these shoppers is critical to delivering continued success in retail.
Presented by Karen Lee [more]

11:00 - 11:25 AM
Feeding Success: Winning with Private Brands Pet Food
Courtyard #4 First Floor
Join Simmons Pet Food, the supplier of the new Pure Wonder by Best Choice brand, to learn about the importance of wet pet food in diet, private brands relevance to shoppers and retailers, and how to win with the AWG Brands assortment and merchandising strategies. Puppies will be on-site to cuddle after the session.
Presented by Bri Hayward [more]

1:00 - 1:25 PM
The Dollars are in the Details: Shelf Strategies that Drive Results
Courtyard #4 First Floor
In today’s world, there are any number of tools and assets available to retailers that promise large outcomes, but ultimately just create more and more to-do lists. In order to prioritize, let’s get back to basics by taking a hard look at how to maximize the impact of your shelving strategy, in order to delight your customers and drive sales. In this session, we’ll tackle: 1) Managing shopper perceptions to drive real outcomes via the shopping experience 2) Top challenges to the at-shelf purchase and how to solve them 3) Available assets at your fingertips
Presented by Mariana Eagen [more]

1:30 - 1:55 PM
How Asian Flavors will Unlock Growth: Understanding Trends Shaping the Modern Consumer
Courtyard #4 First Floor
Join us as we explore the growing popularity and trends of Asian foods and flavors. We’ll uncover who the consumers are and what makes them unique, how they shop for Asian food, and how you can introduce these exciting products into your store to attract new consumers and unlock growth.
Presented by Tae Lee [more]

2:00 - 2:25 PM
The Hershey Company: Case for Confection
Courtyard #4 First Floor
This session will focus on the basket-building confection category and dive into why it is essential for total store growth. We will discuss topics around household penetration, seasonal incrementality, and strategies to achieve your fair share of the category.
Presented by Kaylea von Seggern [more]

2:30 - 2:55 PM
Using Produce KVIs to Drive Sales
Courtyard #4 First Floor
Drive consumer price impression in your produce department by leveraging the AWG Produce KVI program. Learn tactics to help you better compete with mass and club EDLP formats and build consumer foot traffic.
Presented by Dan Triplett [more]

3:00 - 3:25 PM
Guiding Trends & Influencers for Deli Bakery
Courtyard #4 First Floor
David Haaf, President & CEO for IDDBA will be presenting the latest guiding trends & influencers impacting deli, bakery, & foodservice for 2025 and beyond.
Presented by David Haaf [more]

3:30 - 3:55 PM
Benefits of Using the AWG Reclaim Program and Recalls123
Courtyard #4 First Floor
Learn how participating in the AWG reclamation program along with Recalls123 can boost your overall store shrink management program.
Presented by Ben Gochnauer [more]

4:00 - 4:25 PM
Assortment and Shelf Optimization powered by Symphony AI
Courtyard #4 First Floor
Through recent collaboration between AWG and SymphonyAI, we are bringing our membership the opportunity to manage their own planogram space and customize their own sets for each of their unique locations. Improve efficiencies and take the guesswork out of the store reset executions by being in control of your planograms.
Presented by Gina Hargrave [more]

4:30 - 4:55 PM
Pork for the Future: Balancing Production, Sustainability, and Consumer Trends
Courtyard #4 First Floor
Join our industry panel to explore the future of pork. Learn about today’s production practices, on-farm sustainability efforts, and how adapting to shifting consumer preferences can help you strengthen and support your pork offering.
Presented by Jamie Burr [more]
Wednesday, March 26
Lemon Learning Lounge

9:30 - 9:55 AM
Unlocking Growth: Turning Uncommitted Shoppers into Loyal Customers
Courtyard #3 First Floor
Grocery retailers often focus on deepening loyalty with their core customers because uncommitted shoppers—those who visit occasionally or not at all—are notoriously tough to capture. Yet, this growing segment represents a critical opportunity for retailers to drive meaningful growth. In this session, Simon Palmer from Upside and Price Mabry from Roberts Grocer will share actionable strategies to engage these shoppers profitably. Drawing from Upside’s data and consumer surveys, Tyler will explore how the rise of the “uncommitted customer” is reshaping the grocery landscape and creating opportunities for retailers to capture incremental visits and spending. They’ll also discuss how Roberts is leveraging its partnership with Upside to connect with these shoppers and turn them into loyal, repeat customers.
Presented by Simon Palmer & Price Mabry [more]

10:00 - 10:25 AM
DUMAC Empowers Innovation: Adaptive Technology Transforming Customer Experiences
Courtyard #3 First Floor
Discover how DUMAC uses decades of POS expertise to deliver adaptive retail technology solutions to transform customer experiences. Explore the RORC ecosystem, empowering independent grocers to deliver seamless, impactful interactions. Gain actionable insights from real-world case studies and learn how innovation drives growth, loyalty, and the future of customer engagement.
Presented by Steve Methvin [more]

10:30 - 10:55 AM
Back to Future: Behavioral Trends Resurface
Courtyard #3 First Floor
For the first time in five years, shoppers are spending more on food *outside* the grocery store than inside it. Welcome to the era of the "eating shopper," where experience, not price, drives purchasing decisions. In this session, we'll explore how personalized marketing, shopper analytics, and digital coupons are helping independent grocers connect with these evolving consumers—showing them they’re valued, realigning their shopping habits with the store’s core values, and proving that the local independent grocer is worth their business. Don’t miss out on how to turn these trends into opportunities!
Presented by Eran Harel [more]

11:00 - 11:25 AM
Store Source / RollSeal: Were You Raised in a Barn: The Benefits of Automating Walk-In Cooler & Freezer Doors
Courtyard #3 First Floor
This course has been designed to outline and explain the various options for doors that can be used in walk-in cooler and walk-in freezer applications, with a special focus on how these options are impacted by the shift to on-line grocery pick-up scenarios in retail settings. We'll review examples of various types of walk-in doors and highlights of the differences between them. We will focus on critical areas such as footprint, sealing capacity, automation, activation, r-value/infiltration, and code compliance; again, specifically highlighting how the tighter footprints and vastly higher daily cycles impact the door selection process in grocery pick-up applications.
Presented by Zach Morrow [more]
Orange Learning Lounge

9:30 - 9:55 AM
TRUNO: Loss Prevention (Card Skimming & Self Checkout)
Courtyard #4 First Floor
Discover cutting-edge strategies to combat card skimming and mitigate risks at self-checkout stations. This session highlights TRUNO's innovative loss prevention solutions, empowering retailers to safeguard transactions, enhance customer trust, and maintain operational efficiency. Learn actionable insights to protect your business from emerging threats in today’s retail landscape.
Presented by Uwe von Sehrwald [more]

10:00 - 10:25 AM
Swiftly: Print Circulars are Quickly Becoming Extinct - Are You Prepared?
Courtyard #4 First Floor
As print circulars costs increase and distribution decreases, retailers are turning to new digital solutions to engage customers effectively. To get to table stakes, retailers are looking for ways to make their digital circular both interactive and shoppable. Digital provides tremendous opportunity to go beyond the basics—best in class retailers are leveraging their shopper data and the latest AI technologies to take the digital ad farther than paper ever could with personalization and more effective, targeted ways to reach shoppers on their digital devices.
Presented by Sean Turner [more]

10:30 - 10:55 AM
Why retail is outsourcing to a single platform for all tag and sign needs
Courtyard #4 First Floor
Join us for insights on how outsourcing to a single platform for tags and signs can both provide immediate benefits and position retail for the future.
Presented by Mike Hay [more]

11:00 - 11:25 AM
Price Smarter, Not Harder: Proven Strategies to Streamline Pricing and Boost Margins
Courtyard #4 First Floor
Unlock the transformative power of enhanced visibility, data-driven processes, and software tools to execute pricing strategies across your entire store. Stay competitive without adding complexity by learning proven strategies to grow margins, manage vendors, and streamline pricing from the back office to your shelf edge.
Presented by Jason Holborow [more]